Fur Care

Preserving your piece

Fox fur is a natural material that only gets better with time. A few simple habits will keep it soft, full, and beautiful for years to come.
Let your fragrance settle first. Apply perfume, hairspray, and other products before getting dressed, giving your coat the cleanest possible contact with your skin.
Let it air dry naturally. If your coat catches a little rain or snow, simply shake off the moisture and let it dry at room temperature — no rush, no heat needed.
Hang it with care. A wide, padded hanger keeps the shape of your coat looking its best, and a breathable space lets the fur stay soft and full.
Give it a yearly refresh. A visit to a professional furrier, not a dry cleaner, once a year keeps your coat clean, conditioned, and looking as luxurious as day one.

A Note on Natural Shedding

As a natural material, fox fur will shed lightly when first worn, this is completely normal and not a sign of quality issues. Guard hairs settle over the first few wears as the fur adjusts to movement and handling. Shedding will naturally reduce and stop with normal wear. To minimize it early on:

Avoid excessive rubbing or friction, especially against bags or seatbelts, during the first few wears

Store properly between wears (see care instructions above)

This settling period is part of what makes natural fur unique, it's a living material, not a synthetic one, and a small amount of initial shedding is simply part of owning a genuine fur piece.